NOTE: THIS SPACE is under construction.
Not everything moves.
Not everything breathes.
Not everything shapes the world around it.
But what does -
what lingers and evolves -
what moves through space and time -
Becomes Identity. Becomes Rhythm. Becomes Atmosphere.
Design isn’t about what's visible. It’s about what stays.
VISUALS. MOTION. SCENT.
I design systems that move – visually, cinematically, multisensory.
SHAPING IDENTITY: Graphic Design & Illustration
That's why they stop.
DIRECTING RHYTHM: MOTION DESIGN, ANIMATION, VIDEO & SOUND.
That's why they can't turn away.
CREATING ATMOSPHERE: CONCEPT SCENTS & MULTISENSORY EXPERIENCES.
That's why they never forget.
BEYOND THE SURFACE.
I'm Carolin Vedder. I design visual and multisensory systems for brands, film, cultural spaces.
I work in the tension between balance and contrast. Between structure and rupture.
I work in the tension between balance and contrast. Between structure and rupture.
Inspired by architecture & music, moment & movement, art & history - the past & the future.
Where Modernism meets Hip-Hop. Punk meets Bauhaus. Wiener Werkstätte meets Avant-Garde.
STRATEGY & SYSTEMS FOR FILM, SERIES & CULTURE
Identity is not a logo. It’s everything they see, feel, hear – across every platform.
I develop complete design and marketing systems for film, TV and cultural projects.
From concept to campaign. From opening titles to social storytelling.
I write them. I lead them. I realize them – across tone, intent, style and atmosphere.
THE CONCEPT.
Every detail carries weight. Every element has purpose.
Each stands alone or fits into a larger system. A single element or a complete world.
Each defines how something is perceived.
WHY IT MATTERS.
Perception happens before logic. Before context.
Most focus only on execution.
But if perception isn't designed first, none of it matters.
THE ENDGAME.
To fracture routine.
To defy limits.
To define next.
Not decoration.
Not random.
Not an afterthought.
CAROLIN VEDDER.
©2025. BEWEGTBILD ATELIER VIENNA.
More to come.