SELECTED WORKS (1985-2025)
Curated selection of high-impact commissions across visual design, motion, scent, identity and
cross-sensory design. Spanning culture, media, science and brand worlds from 1985-2025.
Each project stands on its own.
Together, they form the foundation for a design system I now define on my terms.
What began as execution has become authorship.
What was delivered through formats is now structured as method.
This page documents that shift through works that reached millions, triggered reactions and shaped presence in the public sphere.
SHOW, SERIES & FILM DESIGN & CAMPAIGNS
2025 Flucht aus Lissabon (ZDF, Servus TV) 5.83M Viewers, Prime Time Thriller
Title Design & Logo Typography used to fragment narrative logic.
2024 Sagen aus Österreich (ORF, okidoki) Top-Rated Youth Format, 170k viewers
On Air Package Design Translated Austrian cultural history into contemporary, narrative-driven design. Triggered strong viewer response across youth audiences.
2016-2022 Florian Schroeder Satire Show (RBB, ARD)
On Air Design & Direction Reformed the visual language of political satire for 4+ years. Created a system that adapted to new cycles. Political immediacy translated into graphic rhythm.
2009 DAs Haus Anubis (Nickelodeon) 380k viewers and 22% youth share
Teaser, Trailer & Campaign System Designed a multi-phase campaign that disrupted on-air flow to build narrative mystery from first teaser to series finale.
2007 Avatar - The Last Airbender (Nickelodeon)
Campaign System Design Designed the full campaign system across all seasons. Created emotion-driven visuals for long-term high impact identity. Delivered teaser and trailer structures that built consistency and audience retention over multiple years.
2005 Nickelodeon CHANNEL Launch (D/A/CH Viacom)
Core Branding Team, Visual System Design Initial original channel identity across logo, motion, tone, teaser, trailer. Defined look for youth TV across three markets.
2017 Antimarteria – The Movie (Specter Berlin, Marteria) 776K views
Visual Effects Design Atmospheric sequences. Contributed to one of Germany’s boldest music films.
2016 Galileo Redesign (Pro7)
Format Rebrand Designed modular design system for long-running science format.
2021 Gartenparty der Stars (ORF) 405,000 viewers.
Broadcast Package Design Set tone for ORF’s post-COVID live return.
EXPLAINER + DOCUMENTARY
2018-2022 TUM x CERN (Complexion Films) Featured in Die ZEIT, public media and science communication
Design, Narrative & Animation Created four explainer films on atomic, astro- and particle physical, and climate phenomena. Developed visual identities for abstract concepts including Dark Matter, Neutrinos, Quarks, and Cherenkov Light.
2013-2014 50 Dinge die ein Hesse… (Hessischer Rundfunk)
Design, Animation, Narrative for eight Award winning short films
EVENTS & EXPERIENTIAL
2022 -2025 Vince of Change (Vince Ebert)
Illustration, AR Animation & Identity Key visual Design for Vince Ebert’s science comedy tour.
Became an AR-animated poster and was later adapted as the full book cover and identity for "Durchblick statt Durchdrehen."
2012 SEAT Paris Auto Show (Pixomondo)
Art Direction Designed full spatial identity for SEAT’s live brand presence at the Paris Motor Show.
2001 BRAVO Supershow (Das Werk)
On-Air Identity Design Delivered logo and broadcast system for generation-defining pop event.
2001-2002 European Film Awards (Das Werk) Paris & Berlin Edition, featured in public press
Broadcast Identity Built title and visual identity systems for two editions. Defined the on-air aesthetic and graphic tone of the awards.
2018 Douglas x Glow (Beauty Convention)
Motion Design Installation Created the anchor experience at Europe’s leading beauty convention. Designed motion-led architecture that transformed the booth into a dynamic system of spatial flow.
2018 Douglas Brand Reveal (E-Werk Berlin)
Motion Environment Design Concept, design, and animation for Douglas’s brand relaunch. Translated Peter Lindbergh’s stills into a 360° immersive space. Extended his visual language into moving texture, structure, and atmosphere, shifting the brand from static to cinematic.
2022 Mythos Mozart Vienna - Ongoing Immersive Experience (Arx Anima)
VFX, digital and FbF Animation Created the opening sequence as a 360° spatial narrative. Defined the conceptual entry into 1791 Vienna through immersive animated space.
2017 Registan Festival Samarkand (LuxFero)
Projection Mapping Reframed a UNESCO World Heritage site through large-scale animated overlays. Motion design used to connect historical architecture with international festival audience.
1985 The Never Ending Story (Theater Adaption) Awarded by Bastei Lübbe Publishing House
Writer, Director, Designer Initiated the full independent production at age 13. Scripted, staged and scored without adult support.
2006 Nick Ahoi Live Tour (Nickelodeon)
Visual Design System & Branding Created the original design and campaign system for Nickelodeon’s ship-based live tour. Delivered full on-air and event identity for a nationally promoted format.
VIRAL IMPACT
2018 Schrubb Schrubb Zahnputzlied Music Video (Dr. Best) 5M+ views, featured in Horizont
Illustration & Animation Playful but strategic: embedded routine into memory for a generation.
2001 Mercedes A-Klasse (Das Werk) Won 19+ major design awards globally
Motion Design & Visuals Created the key design language for 3 Brand Movies
2017 Audi e-tron The ultimate E-Chase - Brand Movie Series with Lucas DiGrassi (Stink Films)
Title Design Designed animated title system aligning electric performance in cinematic style.
2023 Red Ma Drüber YouTube Channel (Dominik Wlazny)
Visual Identity System Built the design for Austria’s fastest-growing political voice.
Designed for instant recognition and reaction.
MULTISENSORY + CROSS-MEDIA FRAMEWORKS
2023 Multisensory Launch Framework (Fragrance Beauty Sector)
System Design, Strategy & Concept Invention
Developed a large-scale, yearlong launch system built entirely on original sensory formats. Included: scent-driven pop-ups, a mobile scent-printing app, interactive expo architecture, public installations, cross-channel social formats and a unified theme-driven campaign logic. Invented new multisensory tools for scent activation in digital and spatial environments. Designed to establish full-spectrum public presence through physical, digital and atmospheric experience.
2019 Bauhaus Missing Scents (Bauhaus) Cultural Recognition, Book in Development
Scent Design, Concept System Developed three core scents translating Bauhaus logic into olfaction. Initiated a cross-sensory system linking form, color, scent and sound. Basis for forthcoming book.
2020 Smound Berlin (Simon Knight) Art Installation
Scent-Sound Mapping System Developed two prototype scents translating musical tone into scent. And vice versa. Commissioned as cross-sensory installation in Berlin.
Scents & FRAGRANCES
2022 Depression Scent Concept & Composition
The smell of sadness in its purest state. Dampened light, still air and the weight of something gone.
Grey, dark & dirty.
2022 Bierparfüm Scent Concept & Composition
The snap of a cold beer cracked open. It runs down musky skin.
Fresh, warm, alive.
2020 Soda Citron Scent Concept & Composition
Vienna in high sun. Lemon slices, ice fogged glasses, bright bubbles, metal chairs. A cultural fizz.
Fresh, acidic, light.
2019 SKIN Scent Concept & Composition
The scent of pure warm female skin.
Warm, clean, innocent.
2017 stolen identity Scent Concept & Composition
The scent of betrayal. A vacation cut open by doubt.
Clean, metallic, aquatic.
2019 Guarrigue Scent Concept & Composition
Mistral air over burnt sand. Salted skin, sun-drenched towels, mediterranean heat caught in herbs and stones. Sea air carries fig, rosemary, olives.
Warm, herbal, gourmand.
